Hi, I'm Suz!

My name is Suzanne Sinatra (but you can call me Suz). I built Private Packs a few years ago from my hospital bed while battling stage 3 breast cancer. I didn't know how long I had to live, but I did know that I wanted to help people while I still had the chance.

My chemo treatment caused severe vaginal pain and dryness, and I couldn't find a nontoxic solution. When my doctors suggested frozen veggies for pain relief, I knew that vaginas everywhere deserved better. So, I brought my laptop to chemo (despite my doctor’s orders) and built the first Private Pack prototype right then and there. My goal is to normalize private pain and release the shame we feel when we're suffering in silence.

In 2019, I survived cancer, launched my business, and dedicated the rest of my life to healing private pain. My motivation? To help vulvas, vaginas, and femme folks everywhere experience elevated healing without the mess of melting veggies.

Have questions or want to chat? Don't hesitate to contact me. I'm always happy to hop on a call and support you in your journey.